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Photograph white products on a white background for e-commerce

Easy White on White Packshot for Ecommerce with broncolor LED F160

White backgrounds are a common choice in the realm of ecommerce and product photography. However, when your product itself is predominantly white, it can present a unique set of challenges. The key to overcoming this challenge lies in skillfully manipulating the product's shadows to ensure that its contours remain distinct against the white backdrop. Fortunately, with the proper lighting and studio setup, you can achieve stunning results.

In this informative video tutorial, renowned photographers Karl Taylor and Urs Recher take you on a journey through the art of effectively isolating a white product from an equally white background, all without the need for extensive post-production editing.

Taylor and Recher employ the use of the cutting-edge broncolor LED F160 lighting system for this particular photoshoot. Utilizing continuous lighting offers a distinct advantage in that it allows you to preview the final image in real-time before capturing it with your camera. In essence, what your eyes perceive during the shoot is precisely what you'll see in the completed image.

Furthermore, the use of a continuous light source, such as the LED F160, offers a significant secondary benefit – the flexibility to seamlessly switch between photography and video production on the same set. This dual-purpose functionality enhances the versatility and efficiency of your creative endeavors.

Broncolor Authorized Distributor

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Broncolor LED F160 Versatility Kit
BR-6102500

broncolor LED F160 Versatility Kit. Battery or main powered, the LED F160 Versatility Kit offers you the possibility to work in studio or on-location. To better shape the light, two reflectors are included: the umbrella reflector and the L40 standard reflector. This kit is easily transportable using the included Flash bag 1.1.

Thanks to the powerful 12'000 lumens, the adjustable colour temperature, and the manual focusing, you will be ready for every video or photograph task. Ideal for vlog, video interviews or portrait photography.

  • Constant Light, Variable: 2800 to 6800K
  • Green / Magenta Control, 0-100% Dimming
  • Daylight / Tungsten Shift Key
  • Compatible with broncolor Light Shapers

Pro Movie Maker Awards broncolor LED F160 Gear of the year

The broncolor LED F160 has won the highly acclaimed ‘Editor’s Choice’ award in the ‘BEST HARD LIGHTS’ category for 2022 within Pro Moviemaker magazine. The second award in a row makes our engineers beyond proud!

The evergreen Broncolor LED F160 can work for photo or video shoots with a wide range of compatible light shapers – as the legendary brand offers snoots, softboxes, beauty dishes, parabolic reflectors and everything between.

There’s a small dial on the side of the unit to control the light’s focus, and a rear OLED panel that adjusts lighting power output, colour temperature and tint. A single button on the rear overrides the settings and toggles between daylight and tungsten, for quick changes.

The LED F160 has Wi-Fi integration for use with the Broncontrol app, and there’s an optional DMX control unit. For remote location work, you can get a li-ion battery kit, with a 36v XLR V-Mount battery, stand clamp and charger.

Broncolor LED F160

Fully shapable LED

LED F160 has the identical light geometry like all other broncolor (flash) lamps, is focusable and carries the same bayonet. The wide range of broncolor light shapers makes it the most versatile LED on the market. This continuous light can produce the same look as is the case with flash.

High CRI over wide colour range

You choose the coulor of your light - from 2800 to 6800 K, almost steplessly. The CRI remains high over the entire range.

Power and precision

LED F160 consumes only 160 W - the amount of light you get, however, can be compared to more than 600 W tungsten. If you need less, you can reduce the power over 5 f-stops in 1/10 increments.

Battery is available

For on-location shootings, an optional compatible Lithium battery can be used, so you can shoot anytime, anywhere.

Optimised workflows

LED F160 can be controlled via free bronControl app or via DMX (accessory).

Video - LED F160 in action

Key Features

  • 13'800 lumen
  • Outstanding Color Rendering Index (CRI) typically 97+
  • Constant power over the whole colour temperature range
  • Variable colour temperature (2800 up to 6800 K, in steps of 50)
  • Compatible with extensive broncolor light shaper assortment
  • Absolutely flicker-free, even at high image refresh rates
  • Li-Ion battery optionally available
  • Shift-key daylight / tungsten - Green / magenta setting (tint)
  • Compact housing
  • Manual focusing
  • DMX (Digital Multiplex) & RDM (Remote Device Management) function (optional *)
  • Cognition lights
  • OLED display with excellent readability of display (also laterally) and high contrast
  • Stepless power adjustment
  • New freehand bayonet locking system

*When using DMX / RDM the DMX adapter box for LED F160 (64.010.00) is needed.

Includes

  • LED F160 lamp
  • Umbrella Reflector Ø 120 mm
  • L40 Standard Reflector
  • Li-Ion Batteri 36 V XLR
  • Charger for Li-Ion Batteri 36 V XLR
  • V-Mount Stand Clamp for Li-Ion Batteri 36 V XLR
  • Diffusion Attachment for LED F160 (glass)
  • Mains Adapter
  • Flash Bag 1.1
  • Quick Guide
  • Safety instructions

Broncolor Authorized Distributor

Bron Elektronik AG, founded in 1958, with its well-known broncolor brand, has developed over the past half-century into a global player in the international market for professional lighting systems. broncolor aims to produce State of the Art products, housing in a corporate and modern design including broncolor's technological innovations and guaranteeing an unbeatable quality standard. This is also what you expect from broncolor in your daily work in the studio or on location.
broncolor aims to meet your needs and continuously surprise you with innovations - this is what ignites their passion.

Price, VAT excl.28 275
Price35 343.75
In stock
Broncolor Softbox 35x60 cm
BR-3356000

Broncolor Softbox 35x60 cm, eksklusive speedring. Den minste softboxen fra Broncolor med en størrelse som standardreflektorer. Størrelsen gjør at lyset er relativt hardt med en svært jevn lysfordeling. Softbox 35x60 cm passer utmerket til produktfotografering og klassiske portretter. Den er også veldig populær ved fotografering på location, da de kompakte målene verdsettes.

Spesifikasjoner

  • Form: Rektangulær
  • Farge innside: Sølv
  • Størrelse: 35x60 cm

Inkluderer

  • Broncolor Softbox 35x60 cm
  • Ytre diffustekstil
  • Indre diffustekstil
  • 4x Stenger
  • Transportveske

Broncolor Authorized Distributor

Bron Elektronik AG ble grunnlagt i 1958 og har, med sitt velkjente broncolor-merke, i løpet av det siste halve århundret utviklet seg til en global aktør på det internasjonale markedet for profesjonelle belysningssystemer. broncolor har som mål å produsere toppmoderne produkter med moderne design som inneholder broncolors tekniske innovasjoner med en uslåelig kvalitetsstandard. Dette er også hva du forventer av broncolor i ditt daglige arbeid i studio eller på location.
broncolor streber etter å møte dine behov og stadig overraske deg med innovasjoner - det er dette som tenner deres lidenskap.

Not in stock
Click for price
Broncolor Softbox 60x100 cm
BR-3356200

Broncolor Softbox 60x100 cm, without speed ring. The Compromiser: Medium size, rectangular Softbox. This offers a relatively large illuminated area and is therefore especially suitable for beauty photography, but also for homogeneously illuminated half-body exposures. Like all broncolor Softboxes, it provides exceptionally homogeneous light distribution and can, therefore, be used in product photography, for example, to achieve reflections in glossy objects.

Specifications

  • Shape: Rectangular
  • Interior Color: Silver
  • Dimensions: 60x100 cm

Includes

  • Broncolor Softbox 60x100 cm
  • Front Panel
  • Interior Baffle
  • 4x Attachment Rods
  • Transport Bag

Broncolor - About

Bron Elektronik AG, founded in 1958, with its well-known broncolor brand, has developed over the past half-century into a global player in the international market for professional lighting systems. broncolor aims to produce State of the Art products, housing in a corporate and modern design including broncolor's technological innovations and guaranteeing an unbeatable quality standard. This is also what you expect from broncolor in your daily work in the studio or on location.
broncolor aims to meet your needs and continuously surprise you with innovations - this is what ignites their passion.

Price, VAT excl.2 890
Price3 612.50
Not in stock
Broncolor Softbox 90x120 cm
BR-3356500

Broncolor Softbox 90x120 cm, without speed ring. The Big One: Softbox with the classical 3:4 aspect ratio. Perfect for use anywhere where large area and soft lighting is required. As with any rectangular (but not square) Softbox, you can turn it through 90° to achieve another, slightly different, lighting characteristic. The amount of diffusion can be adjusted via a removable baffle and front panel.

  • Size 90x120 cm: Offers wide light coverage, making it ideal for full-body portraits, group shots, or larger product setups.
  • Even Light Distribution: Delivers soft and diffused lighting, minimizing hotspots and ensuring a flattering effect on subjects.
  • Durable Construction: Built with high-quality materials to withstand professional use while maintaining performance over time.
  • Quick Assembly and Breakdown: Features a user-friendly design for fast and hassle-free setup, saving time during shoots.
  • Compatibility with Broncolor Systems: Designed to work seamlessly with Broncolor lighting, ensuring consistent and reliable results.
  • Versatile Application: Suitable for still photography and video work, providing a natural, soft light that enhances skin tones and textures.
  • Includes Front and Inner Diffusers: Allows for additional control over light softness and intensity, catering to specific creative needs

Specifications

  • Shape: Rectangular
  • Interior Color: Silver
  • Dimensions: 90x120 cm

Includes

  • Broncolor Softbox 90x120 cm
  • Front Panel
  • Interior Baffle
  • 4x Attachment Rods
  • Transport Bag

Broncolor Authorized Distributor

Price, VAT excl.3 220
Price4 025
Not in stock